A couple of months back Kat, BView’s web designer, started giving away a free cake to the person in our office who wrote the best review of a selected topic for that week. The promise of free cake provoked a rapid review response, and so far the competitions have been a great success, and the reviews have been excellent.

Some of our previous winners include:

• My review of Footlocker (and the cake, it was good)
• Martin G’s review of Orange
• Margaret M’s review of National Car Rental
• James R’s review of the Gielgud Theatre

Everyone loves free cake, so Kat and I have decided that we’re going to extend this competition to the whole BView community. The BView member who Kat decides writes the best review of her chosen topic will get their very own cake.

Kat’s got pretty high standards (so she tells me) and will be judging the reviews she receives on these criteria:

• Depth of detail
• Humour and entertainment value
• Relevant photos
• Interesting title

The first topic Kat has chosen for the inaugural BView Community Cake Challenge is… Travel.

This is quite a broad category, so your review could be for travel agents, airlines, hotels, a train company or anything else you can think of. When you submit your review make sure you enter Kat’s e-mail address in the “E-mail this review to a friend” box (kathryn.neville@bview.com) or get in contact through her profile page.

You’ve got until midnight on Friday 5th September to submit your cake winning entry and you can enter as many times as you want. Kat will announce the winner on our blog the following week. If you win, we might even let you choose the cake… but that’s up to Kat. The top three reviewers also get a little prize from Kat – but I can’t tell you what, it’s a surprise.

It’s serious now, there’s a cake at stake. No excuses… get reviewing!